Blog

You’ve probably heard someone say that salt is horrible for your blood pressure. Your parents probably eat salt-free, and you’re careful of not adding too much of it when you cook. But the truth is, salt is ...

At Crucial FOUR, we believe that what you put into your body matters. That's why we go the extra mile (and sometimes the extra continent) to source the highest quality, most nutrient-dense ingredients for ou...

We’ve officially hit the Fall Equinox — when nature hits the reset button, shifting gears from the active, high-energy vibes of summer to the cooler, calmer energy of autumn.  But it’s not just about swappin...

So, you’re about to whip up your mMagBicarb drink and thinking “how hard can this be?” Well, it’s a bit more than just water and bubbles.  But don’t worry, we’ve got your back — let's break things down. How ...

With how crazy living life is today (noisy cities, super long work days, and weekends spent trying to reconnect with what makes us happy), a lot of us are looking for ways to go back to the basics. We want c...

Did you know there’s a single supplement that’s 100% natural and packed with calcium, magnesium, amino acids, and trace minerals? Meet pearl powder — a full-spectrum powerhouse that supports everything from ...

On the market for a collagen supplement? Well… that might take some research. Knowing the difference between all those options on the shelf can be confusing and honestly kinda overwhelming too.  Labels can b...

Ever heard of Blue Butterfly pea vine? Just 1/8 of a teaspoon of this vibrant blue powder can offer some seriously cool adaptogenic and anxiolytic benefits.  Imagine a superfood that can sharpen your brain a...

You’ve heard it a million times: drink more water to stay hydrated. It’s practically health advice 101. But what if I told you that the water you’re chugging might actually be making you more dehydrated?  Mi...

The 4th of July is right around the corner, which means great times with great people — but also tons of food, lots of drinking, and what our Founder Charles likes to call ‘The Hangover from Hell’.  Him and ...

Choosing the right colostrum supplement can be tough, especially with so many options out there. From high IgG percentages (which might seem like a good thing… might), to high vs low heat processing, agglome...

Did you know there’s a farming technique dating back to the great pyramids of Egypt that can double how much a veggie garden can yield? Or that it doesn't use any chemicals or synthetic fertilizers? Meet a l...